![]() ![]() Business intelligence can tell you what areas of your business are underperforming and the potential causes, and what areas are exceeding expectations and how to replicate those behaviors to achieve greater success, productivity, and profitability. For example, business intelligence can look at where there was a drop in consumer engagement, what event led to the change, and how it affected business from that point. Business intelligence will look at the effects of various business decisions and summarize those effects in easy-to-understand reports, graphs, charts, and summaries. What is business intelligence? Business intelligence (BI) successfully combines business history and software to interpret data to analyze a business’s footprint and create action plans for success in the future. ![]()
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